Newslog
An archive of previous Beam newsletters
Reading between the lines: The science of storytelling
Scientific writing isn’t exactly known for being captivating and emotional. Words like impersonal, dry and dense seem more fitting. But does it have to be this way?
This week we’re looking at how storytelling can breathe life into the world of science communication, and in communicating any complex data or ideas.
Ocean(s) matter: Deep impact through communication
Despite taking up most of the planet, the ocean probably doesn’t cross your mind much unless you...
More than words: Cervical cancer and vaccine message framing
This week we continue to share about vaccines. We are zooming in on one particular type of vaccine...
Strength in small doses: The radically life-altering wonder of vaccines
It is the United Nations’ World Health Day this week. In fact, it was celebrated on Monday (9th of...
Polar Opposites: Ice Then, Water Now
It’s a busy week at Beam, but we thought come hell or high water, we need to get our second...
Beaming with excitement!
Beam is a consultancy on a mission to make complex data, findings and ideas clear, visually appealing, and downright compelling – all to spark impactful change. We do this through three key services: storytelling, visualisation, and research & analytics (with a special focus on the magic of applied behavioral science in communication).